Since a tower collapse from a storm in 2015, there has been many changes and positive upgrades to WUPM-FM.
Now owned by BAROKA BROADCASTING INC. (Jesse Baroka-Owner / Morning DJ) we have kept the tradition of being the area’s last locally owned and operated radio station.
Listeners to 106.9FM have noticed a big transformation with more live and local DJ’s with a full daily schedule of on-air personalities through both the weekdays and the weekend!
We upgraded our news department with the addition of Lisa Rodman and Lin Mcdowell making WUPM the station with the LARGEST radio news staff, with more of a commitment to news that matters to you. Then we nearly doubled our power to 100,000 Watts making us the STRONGEST radio signal, with a broadcast signal outreaching all other area stations.
We are not done yet as we’ve upgraded our Audio Processing Equipment and our studio to transmitter links. This upgrade is designed to give us a MUCH improved stereo sound. We are aiming to be the BEST sounding station on the air.